Windowbase rises to the challenge for Design Windows

When Chelmsford-based fabricator Design Window & Door Systems wanted to start a direct mail campaign, it turned to industry-leading prospect data supplier Windowbase. “Eddie Martin asked how long it would take to get the first mailing out,” said Neil Parsonson, Windowbase General Manager. “Having just installed a new remote help system, we saw this as a challenge to see just how quickly we could get Design up and running…and the mailing went out that afternoon.”

“Design Window & Door Systems was looking for PVC installers, so we set up a catchment area that enabled the company to effectively cover the market in the South and East of England. Within a couple of hours Design had the names and addresses of all its potential customers”.

Eddie Martin takes up the story. “Having got our prospect data, Windowbase then helped us set up the mailing. With the remote help facility, in a couple of clicks I could let Windowbase see my PC screen and even control my keyboard and mouse – despite us being a hundred miles apart. Windowbase quickly showed me how to select a group of installers, set up labels and print them. Within a couple of hours of my call I had my first mail shot in the post, which was brilliant!

“Design Window & Door Systems has an excellent reputation for fabricating quality PVC-U windows, doors and conservatories and we wanted to work with a direct marketing company that shared our values.” said Eddie. “Windowbase has been the market-leading supplier of prospect data for the industry for over 15 years and its reputation for quality is well recognised. It’s the only supplier that telephones every window company on a regular basis to research the market, so I know I will be reaching people who are potential customers for my products. Knowing I can call on Windowbase for help at any time means I can get mailings out really easily and focus my time on handling the enquiries.”

For the names of your next customers visit www.windowbase.info, or call Neil Parsonson on 01453 845717.

For more information on Design Windows and Door Systems call 0870 1124855 or visit www.design-windows.co.uk.